UK functional drinks brand Common garnered a six-figure investment for seed funding recently. That level of interest shows that the mushroom drink category is ready to take off in the UK, says the brand’s founder.
Mushroom coffees have been all the rage for a while now, but non-alcoholic aperitifs and beers suffused with mushrooms are now also on the rise. Mushrooms are also being used to bring new flavours to cocktails, after the botanicals fashion wave a few years ago.
A mushroom called the Trumpet of Death is the secret to the ‘Vintage cocktail’ at the very hip The Peninsula’s Little Blue Bar in London.
The blend of Deutz Brut, spice, almond and mushrooms is designed to evoke the truffly notes of a cellar-aged champagne.
Fungi-filled drinks seem to be all the rage these days.
