Another 3 word slogan to add to Build Back Better, and Brexit is Now, is Just Add Mushrooms.
Stalker noticed a Bord Bia advert in the 3 year promotional campaign just this month.
The advert alluded to the fact that this was the final instalment of the three year campaign which is co-funded by the EU and the mushroom industry and supported by Bord Bia.
“It aims to encourage consumers to eat locally-grown mushrooms and raise awareness of their health benefits, versatility and quality.”
The little European flag and message Enjoy It’s from Europe was down in the left hand corner.
For more recipe ideas consumers were pointed in the direction of justaddmushrooms.ie or to look up social media @Just AddMushrooms.