The Mushroom Council in the US is asking consumers what their sign is, via a social media campaign. The Council and members plan to promote the horoscope to consumers through social media, blogs and email newsletter.
Each star sign is paired to a type of mushroom, and it comes with a recipe too, for that particular sign and mushroom. It’s a whimsical idea, but something that might just catch the imagination of punters out there.
Check out the fungal zodiac and match up your very own mushroom to star sign - you might be surprised.