With the sun blazing at the start of June and the start of summer proper, it probably feels like the wrong time to be pushing the merits of mushrooms in the vitamin D stakes.
The sunshine vitamin as it is known is very lacking in the Irish and British diet, and although when the sun shines we need less in our diet, for the most of the year the opposite obtains.
Pushing mushrooms as a tasty way to help augment vitamin D in our diets all year round is surely another way to help maintain a healthy demand for the fresh produce.
The latest research has indicated likely benefits in relation to weight management, type 2 diabetes, resistance to cancer and benefits to cardiovascular health.
There’s plenty of health benefits there to be going on with, it's just about getting the message across to consumers.
