Stalker noticed a clever bit of marketing online, possibly from the USA , to boost mushroom sales. No silly slogans or gimmicky animations or alluring photography.
Just two words needed. It was quite simple really, just plug Monday as the day to have mushrooms! Mushroom Monday! It’s a bit like having fish on Friday, without the religious connotations.
One wonders would it catch on over here with a bit of publicity. Something different from the weekend perhaps…