Following the explosion in popularity in farmers markets, a new website has sprung up offering the chance for small growers and potential customers to link up online.
The website is www.VegExchange.com. Growers and consumers can register free on the site, and then track down small local fruit and vegetable suppliers through the use of Google Maps. Users can add their location to a map, the fruit and vegetables that have to offer and a contact email address. Local consumers can then make contact using the email address to buy or exchange their home-grown produce.
People are becoming more concerned about where their food comes from, how it is produced and the environmental costs of production. We want to help people find fruit and veg locally," said the co-founder Mandy Leonhardt. Using Google Maps means VegExchange can be used anywhere.
