Bord Bia has instigated a number of COVID-19 related supports including: a €1m marketing grant programme to help Irish producers generate demand in a rapidly changing landscape; Training and mentoring programmes including Navigating Change Supply Chain Mentoring, Lead Generation in a Changed Landscape, Think Digital training programme.
Bord Bia has made immediate and practical changes to Origin Green and Quality Assurance audit procedures during the COVID-19 crisis.
Bord Bia continues to engage closely with retailers on the Irish market to share supplier challenges and identify new opportunities for companies who can fill supply gaps and provide a compelling offer to consumers.
Full details of Bord Bia’s Navigating Change COVID-19 Response programme and suite of supports is available at: https://www.bordbia.ie/industry/COVID-19-information/.
The deadline for applications for the marketing grant is Thursday, 16th April 2020.